Pinterest, the popular scrapbooking-style social site, just updated their iconic workmark logo. They retired their thin script font in exchange for a slightly modified version of Neue Haas Grotesk Black. It's a bit of an odd mix with the bold new...
Tinder, the popular social media-style dating app, just unveiled a hot new logo update. It's not a completely new design, but rather a fresh look for their iconic flame mark. And like so many brands, they chosen to forego the wordmark,...
What makes a logo great? And what characteristics can you expect to find in the brightest and best designs? An effective logo is an invaluable part of your business, and there are actually just five basic elements of logo design that can help...
In logo design, negative space is the empty space around or in between the design elements. This space is usually left blank, and works with the positive design elements to form imagery, shape an idea, or convey a message. While...
What are the meanings behind logo colors? And how do these colors affect your target audience? Colors really say a lot about your company and can affect how your clients think about your business. When used to their full potential, colors can influence emotions, encourage...
So, you want a unique logo to showcase your unique business... But before designing that spectacular logo, you’ll want to determine which logo type will works best for your business and will appeal to your target clientele. Here is a...