Every industry has its own unique set of words and phrases with specific meanings. Graphic design is no different, and it can be confusing to adjust to and understand new terms while working with your designer or when getting...
Visuals are an important part of marketing and communication. Advertisements, social networks, and print communication are rapidly evolving as people are looking for businesses to reach out to them with pictures and graphics instead of words. Even sms texting has taken...
Accounting, organizing effectively, and file managing are essential parts of running a business. But they’re usually not first on my list of exciting or interesting tasks to check off the list! So, to streamline some otherwise tedious tasks and complete them...
As a graphic designer, you know how important it is to have the right tools for the job. We've all spent countless hours doing things that seem difficult or tedious, only to find out later that there's a better way....
If you’re like me, you may find it easier to get work down with background noise. Some soft beats, a podcast or even just ambient noise can improve focus and help you get those tasks done faster. While you could...
“A business card is a road map to opportunity. It could lead you to a great new job, a great business partnership, or simply help your business make money.” Patrick Allen Even with so much of business and commerce going digital, business...
Choosing which social media platform is best for your business is a crucial part of succeeding at social media marketing. But if you really want to boost engagement with your brand, you also need to know how to interact on...
Having a social media presence is becoming increasingly important for businesses. However, depending on your industry and client type, you don’t need to be on every social media platform. So, which platforms are right for you? The most important factor...
A strong brand is one of the most valuable assets you can add to your company. It’s often over-looked and under-estimated, but branding is one of the most effective tools for marketing, communication, and general increased business value. Your brand...
Brand collateral is the collection of design pieces that supports and promotes the core values and personality of your brand. It includes your website, business cards, brochures, packaging, letterheads, etc. Basically, anything that you put your logo, name, and...